Yasser Bhatti is administrator of this site which seeks to provide awareness of research on frugal innovation. Yasser’s PhD research in this area seeks to reveal how players in the private, public, and community sectors are collaborating or competing to innovate affordable, high value, and sustainable solutions for local problems of global concern, mainly in and for emerging markets — something you might call “Frugal Innovation”. As such the purpose of this site is to provide an understanding of this emerging research and to develop networks with others interested in this area.
A little about the researcher: Yasser Bhatti is a Higher Education Commission doctoral scholar at the Said Business School, University of Oxford working towards a PhD (called a DPhil at Oxford). His research interests are in innovation, entrepreneurship, and strategy with focus on both the localization and globalization of innovation, and the role of emerging market economies in these processes. His interests also extend into the interplay of regional clusters, entrepreneurship and innovation.
Originally from Pakistan, Yasser Bhatti has travelled to and lived in twelve countries for tourism, education, and work. Most early schooling was received in Saudi Arabia and later Bachelors in Engineering from the University of Oklahoma, USA and Masters in Computer Science and Management of Technology from Georgia-Tech, Atlanta. Before starting his current PhD programme at Said Business School, he completed the MSc in Management Research also at Said with distinction and was awarded the Dan Gowler prize for best MSc dissertation.
He has worked for over five years at the United Nations organizations (UNDP and UNICEF) in Pakistan and in New York, worked at IBM in North Carolina, and taught entrepreneurship and innovation courses at NUST and FAST-National Universities in Pakistan. Stints at entrepreneurial start-ups are spread throughout his career which explains his passion to research and propagate a spirit of innovation and entrepreneurship. In addition to being affiliated with the Oxford Centre for Entrepreneurship and Innovation, he is also a research member of the Global Entrepreneurship Monitor (GEM) UK National team.
Working papers are available on Yasser Bhatti’s